Products For You

With Miso, it's possible to show a list of products that have been curated for each and every user. These recommendations, which often appears on the homepage, will even update dynamically as the user clicks and interacts with the site in real time.

Example for Products For You

Introduction

On an eCommerce site, one popular strategy to engage users right away is to show them a personalized feed of product recommendations on the homepage. These products should be tailored specifically to their interests, and after they go off and browse on the site or add something to their cart, ideally the homepage feed will refresh to show new products based on those interactions. These recommendations often appear in a ribbon alongside more merchandized content on the homepage, and may be called "Just for You," "Featured Products for You," etc.

With Miso you can easily build this ribbon by calling the User to Products API, which fetches the ranked products that are most likely to engage the user. Every time you call this API, you're getting the most up-to-date results based on the live interaction data that you stream to Miso.

To build a homepage that converts across many dimensions, we recommend reading about the Categories You May Like and Trending For You recipes. If you want to personalize other kinds of product recommendations, for example promoted products, see Personalized Product Rankings .

Before You Start

API Call / JSON Response

To fetch Products for You recommendations, POST to the User to Products API with the following minimum parameters:

  • user_id or anonymous_id: The user or anonymous visitor to personalize the recommendations for

The API will return a list of products that are ordered by how likely they are to convert for the user (indicated by the personalization_score).

Don't forget: there are many parameters you can use to optimize and filter the results that Miso returns, such as fl , fq , boost_fq , and diversification .
Read more in the deep dive

Example API Call

POST /v1/recommendation/user_to_products?api_key=<API_KEY> HTTP/1.1
{
    "user_id": "user-123",
    "fl": ["title"],
    "rows": 5
}

Example JSON Response

{
    "message": "success",
    "data": {
        "took": 37,
        "miso_id": "517452b0-0ccf-11eb-948d-66359cf29022",
        "products": [
            {
                "product_id": "linen-short-sleeve-notch-shirt ",
                "title": "Linen Short-Sleeve Notch Shirt",
                "_personalization_score": 0.91
            },
            {
                "product_id": "short-sleeve-cuff-t-shirt",
                "title": "Short Sleeve Cuff T-Shirt",
                "_personalization_score": 0.89
            },
            ...
        ]
    }
}

Before You Launch

Using this API recipe as a starting point, test API calls to your engine in development
If you haven't already, build pipelines to stream your real-time data updates to Miso via API. Your Miso solutions engineer is here to help with the integration.
Start using this API recipe to power the UX on your site in staging. If you need UX recommendations, ask your Miso solutions engineer about Bento .
Run an A/B test with Miso on simulated website traffic. If desired, your Miso solutions engineer can perform this test and provide a report.
If this is your first time launching with Miso, ask your Miso solutions engineer to unlock your production environment.
Replicate your Data and Engine API calls on production and set up the same engine in your production environment in Dojo.
Review your data and engine performance in Dojo.
Turn on this recipe for a percentage of your users and scale up to a full rollout. Notify your Miso solutions engineer who will monitor the launch metrics.

API Reference

💻

Need more info on the API? Check out our dedicated API page with all the info you could ever want.

Read API Reference
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