User to Categories API

The User to Categories API returns the product categories that will drive the conversion for the current user, along with the recommended products for each returned category.

Application scenarios

This API is usually used in homepage recommendations, or category recommendations where recommendations are organized by categories, such as Netflix's "Action / Sci-Fi / Drama movies for you" or Amazon's "Recommendations for you in Grocery & Gourmet Food". The goal of such recommendations is to help users discover attractive products under the categories they have a high chance to be interested in.

Basic usage

For basic usage of this API, you just need to let Miso knows the user_id or anonymous_id of the current users. Miso will return a list of top categories along with the recommended Products under each of the categories.

POST https://api.askmiso.com/v1/recommendation/user_to_categories
{
    "user_id": "user-123",
    "rows": 2,
    "products_per_category": 3,
    "fl": ["title"]
}
  • rows: the number of categories to return
  • products_per_category: the number of Products to return per each category
  • fl: like in other Miso API, you can use fl to control which fields to return for each Product

The response of this request will be like:

{
  "message": "success",
  "data": {
    "took": 85,
    "miso_id": "7cd6059c-dd54-11eb-8050-a62d401473b5",
    "categories": [
      {
        "category": [
          "Drama"
        ],
        "total": 61510,
        "recommended_products": [
          {
            "product_id": "tmdb-286217",
            "title": "The Martian (2015)"
          },
          {
            "product_id": "tmdb-281957",
            "title": "The Revenant (2015)"
          },
          {
            "product_id": "tmdb-68718",
            "title": "Django Unchained (2012)"
          }
        ]
      },
      {
        "category": [
          "Thriller"
        ],
        "total": 21870,
        "recommended_products": [
          {
            "product_id": "tmdb-11324",
            "title": "Shutter Island (2010)"
          },
          {
            "product_id": "tmdb-1949",
            "title": "Zodiac (2007)"
          },
          {
            "product_id": "tmdb-1422",
            "title": "The Departed (2006)"
          }
        ]
      }
    ]
  }
}
  • categories: a list of categories recommended to the users.
  • categories[].category: the recommended category in the format of category hierarchy. ["Sci-Fi"] is a top level category, ["Sci-Fi", "Space Travel"] is a second-level category under Sci-Fi (a.k.a subcategory).
  • categories[].total: the total number of Products belonging to the category
  • categories[].recommended_products: a list of Products (in that category) recommended to the users

Root Category

By default, User To Categories API recommends top level categories, but you can change this behavior via root_category parameter. Miso will recommend the immediate sub-categories of the given root_category For example, the following request will recommend sub-categories under Science Fiction, for example ["Science Fiction", "Space Travel"] or ["Science Fiction", "Steampunk"]:

POST https://api.askmiso.com/v1/recommendation/user_to_categories
{
    "user_id": "test",
    "root_category": ["Science Fiction"]
}

In some cases you can get recommendations from any subcategory, whatever its parent category. In such case, you can use wildcard * to achieve such results. For example, the following request will recommend any sub-categories regardless their parent category:

POST https://api.askmiso.com/v1/recommendation/user_to_categories
{
    "user_id": "test",
    "root_category": ["*"]
}

Filter and boost query

Like every Miso API, User To Categories supports fq for filtering, and boost_fq for boosting. You can use these parameters to make the recommendation results meet your exact business needs. For example, the following request will recommend categories that contain sufficient number of Products that meet the fq criteria, that is, films after 2010, and each Product returned in the recommended_products list will also meet the fq criteria:

POST https://api.askmiso.com/v1/recommendation/user_to_categories
{
    "user_id": "user-123",
    "rows": 2,
    "products_per_category": 3,
    "fq": "custom_attributes.year: [2010 TO *]"
}

Similarly, you can use boost_fq to promote Products that meet your business criteria in each category. For example, the following request will prioritize Products that are promoted (indicated by custom_attributes.promoted):

POST https://api.askmiso.com/v1/recommendation/user_to_categories
{
    "user_id": "user-123",
    "rows": 2,
    "products_per_category": 3,
    "boost_fq": "custom_attributes.promoted: true"
}

Latency considerations

User To Categories API is one of more complex API because it needs to first identify categories the user will be interested in, and then find the top Products in that categories. We make this process real-time by pre-computing a large number of top Products for each category, therefore the end-to-end latency is usually under 100ms. To further reduce the latency, you can:

  • Use a smaller products_per_category to reduce number of products to return, or set it to zero if you do not need any.
  • Request only the necessary fields using fl parameters
  • Use a smaller rows to reduce number of categories to return
Body·
required
application/json

Attributes for recommendation boosting

  • additional_interactions
    Type: array · Additional Interactions

    A list of additional interaction records. You can use this fields to simulate user interactions without actually writing them to the interaction dataset.

  • anonymous_id
    Type: string · Anonymous Id

    The anonymous visitor who made the query and for whom Miso will personalize the results. Either user_id or anonymous_id needs to be specified for personalization to work.

  • boost_fq
    Type: string · Boost Fq

    Defines a query in Elasticsearch query-string syntax (Lucene) that can be used to boost a subset of products to the top of the ranking, or to specific boost positions (See boost_positions parameter below.) For example, the query below will promote all the relevant products whose brand is Nike to the top of recommendation list:

    {
        "boost_fq": "brand:\"Nike\""
    }
    

    For a slightly more complex example, the query below will promote the Nike products which have also been tagged as ON SALE to the top of the ranking:

    {
       "boost_fq": "brand:\"Nike\" AND tags:\"ON SALE\""
    }
    

    It is worth mentioning that, Miso will only boost products that are relevant and have high likelihood to convert, and will not boost a low performance product only because it matches the boosting query.

    Depending on your boosting rules, in certain cases, you would like to prevent recommendation results from being too monotone due to boosting. With Miso, you have two tools to do so.

    First, you can specify boost_positions to place promoted products at specific positions in the ranking. For example, the query below will place boosted products only at the first and fourth places in the ranking (positions are 0-based), and place the remaining products in their original ranking, skipping these two positions.

    {
       "boost_fq": "brand:\"Nike\" AND tags:\"ON SALE\"",
       "boost_positions": [0, 3]
    }
    

    The second tool is diversification. diversification parameter, on a best-effort basis, will try to maintain a minimum distance between products that have the same attributes. For example, the following query will place products made by the same brand apart from each other.

    {
       "boost_fq": "brand:\"Nike\" AND tags:\"ON SALE\"",
       "diversification": {
           "brand": {"minimum_distance": 1}
        }
    }
    
  • boost_positions
    Type: array integer[] · Boost Positions

    Defines a list of 0-based positions you want to place the boosted products at.

    For example, the query below will promote products whose brand is Nike as the top and second recommendations:

    {
        "boost_fq": "brand:\"Nike\"",
        "boost_positions": [0, 1]
    }
    

    If boost_positions is not specified (which is the default behavior), all the boosted products will be ranked higher than the rest of the products.

  • boost_rule_name
    Type: string · Boost Rule Name

    Name of the boosting rule. Use this to identify a boosting rule in _boosted_rules in the response

  • boost_rules
    Type: array object[] · Boost Rules

    Define a list of boosting rules that will be applied to the search or recommendation results simultaneously. boost_rules parameter is particularly useful when you want to boost more than one sets of products, and promote each of them to different positions. For example, the query below will promote products whose brand is Nike to the top and second results, and products whose brand is Adidas to the third and fourth results:

    {
        "boost_rules": [
            {
                "boost_fq": "brand:\"Nike\"",
                "boost_positions": [0, 1]
            },
            {
                "boost_fq": "brand:\"Adidas\"",
                "boost_positions": [2, 3]
            }
        ]
    }
    
  • boosting_tags
    Type: array string[] · Boosting Tags

    When boosting_tags is given, and there are pre-defined boost rules have the same tag(s), those boost rules will be matched, regardless if the criteria is met or not.

    Useful when want to force trigger specific boost campaign.

  • custom_context
    Type: object · Custom Context

    Dictionary of custom context variables for the current browsing session. You can specify context variables specific to your websites or apps in a {"KEY":VALUE} format, where KEY must be a string, and VALUE can be:

    • a bool
    • a string or an array of string
    • a number or an array of numbers
    • an array of objects
    • null

    In certain cases, Miso will take these variables into account when generating results.

  • dedupe_product_group_id
    Type: boolean · Dedupe Product Group Id

    Whether to dedupe product based on product_group_id. If dedupe_product_group_id=true, Miso will prevent products with the same product_group_id from showing multiple times in the search or recommendation results.

    This is particular useful when one product has multiple variants (for example, different sizes, colors, or materials), and you only want to show this product only once in the search or recommendation results. Miso will then return the variant that is most likely to be of the user's interest.

  • engine_id
    Type: string · Engine Id

    The engine you want to get results from. When you have more than one engine, you can use this parameter to specify the specific engine you want to get results from. If not specified, the default engine will be used.

  • exclude
    Type: array string[] · Exclude

    An array of product_ids of products you want to exclude from search results.

  • fl
    Type: array string[] · Fl

    List of fields to retrieve. For example, the following request retrieves only the title field of each product along with the product_id, which is always returned.

    {"fl": ["title"]}
    

    You can also match field names by using * as a wildcard. For example, the query below retrieves the title and any custom attributes under the attributes dictionary.

    {"fl": ["title", "attributes.*"]}
    

    The following retrieves all the available fields:

    {"fl": ["*"]}
    

    For the lowest latency, use an empty array to retrieve just the product_id field (which is the default).

    {"fl": []}
    
Responses
  • application/json
  • application/json
Request Example for post/v1/recommendation/user_to_categories
curl 'https://api.askmiso.com/v1/recommendation/user_to_categories?api_key=YOUR_SECRET_TOKEN' \
  --request POST \
  --header 'Content-Type: application/json' \
  --data '{
  "engine_id": "",
  "user_id": "",
  "anonymous_id": "",
  "user_hash": "",
  "user_cohort": {
    "additionalProperty": true
  },
  "rows": 5,
  "type": "",
  "dedupe_product_group_id": true,
  "additional_interactions": [],
  "fl": [],
  "exclude": [
    ""
  ],
  "custom_context": {
    "session_variable_1": [
      "value_1",
      "value_2"
    ]
  },
  "boosting_tags": [
    "tag-1",
    "quetag-2"
  ],
  "products_per_category": 5,
  "root_category": [],
  "fq": "",
  "boost_fq": "",
  "boost_positions": [
    1
  ],
  "boost_rule_name": "",
  "boost_rules": [],
  "geo": {
    "filter": [],
    "boost": []
  }
}'
{
  "message": "success",
  "data": {
    "took": 0,
    "miso_id": "123e4567-e89b-12d3-a456-426614174000",
    "categories": [
      {
        "category": [
          "Miso T-Shirt Shop"
        ],
        "total": 1000,
        "recommended_products": 1000
      }
    ]
  }
}